Emotional Appeal in World Trade Center and Shoot Em Up

The previews of both of these movies appeal to the audience’s emotions or pathos arguments. Both videos apply death and chaos to the audience to achieve this emotional appeal. The "World Trade Center" preview uses a slower song, flashbacks of family memories, etc. to build up a sensitive aura while watching the video. Then, as the preview transitions into the tragedy of 9/11, the mood swiftly changes from happiness to despair. The lighting goes from a much brighter setting to the darkness of the men under the rubble and the black smoke rising from the buildings leaving the audience with a dark and disturbed feeling in their stomachs. Also, the historical significance of the event itself appeals to the audiences emotions. Since the movie is based on the actual event and a true story of two men, the audience is exposed to a different way of viewing the preview. Death and chaos in this preview appeals to the emotions such as sadness and despair and are dark and powerful. "Shoot Em Up" also appeals to the audience's emotions. Contrasting the other movie, "Shoot Em Up" uses death and chaos in a different manor. Though many view death and chaos as a dark and sad, this preview appeals to excitement and blood pumping rather than negative emotions. The action scenes are used to get the audience's adrenaline pumping and wanting more. There is also a comical appeal in the preview. The use of a woman and her child play at the appeals to sensitivity and caring emotions, but still remains the excitement under tone. These two previews are perfect examples of which the book stats that visual arguments of emotional appeals "can seem to manipulate our senses" (434). These previews use death and chaos in two different was to appeal to various emotions of the audience.